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Less Content. More Strategy.

In the world of digital content, less is more. Here's why.
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Countdown to eyes glazing over...

October 21, 2015 by Danielle Cooley

As usual, Gerry McGovern says it best:

 

As content doubles, attention halves.

As content doubles, attention halves.

In Less Content
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Less... Buttons.

July 9, 2015 by Danielle Cooley

An oldie (or variation thereof) but a goodie. Can you imagine how much time and money was spent dealing with the other 80% of buttons on these remotes?!

Via http://www.reddit.com/r/funny/comments/1qzgfq/my_buddy_dadproofing_his_remotes/

In Less Content Tags real world, remote controls, television, tv
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Satire?

August 5, 2014 by Danielle Cooley

@mrahman4 called this "satire." I call it TRUTH! Actually, the understatement of the universe. Far MORE than 80% of the people use far FEWER than 20% of the features.

In Less Content Tags Twitter, Funny, Word
1 Comment

LESS, you say?

February 25, 2014 by Danielle Cooley

Amen, Boonerang. Amen.

Screen Shot 2014-02-25 at 11.03.44 AM.png
In Less Content Tags Boonerang, Writing for the web
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